
Greta Frost
Senior Director
Experience
- Director, Intelligence - Penta Group
- Managing Analyst - Penta Group/Ballast Research
- Senior Strategy Associate - EMC Research
Biography
Greta Frost is a Senior Director at Penta, where she leads research on policymaker perceptions for Fortune 500 companies and major trade associations in Washington, D.C. She specializes in translating data-driven insights into actionable strategies, helping government affairs teams strengthen their advocacy efforts. Her work spans industries including healthcare, retail, and energy, with a focus on how policymakers engage with and regulate these sectors.
A proud native of Youngstown, Ohio, Greta carries with her the grit and determination that defines Northeast Ohio. She has a background in economic policy, political research, and campaign strategy. Before joining Penta (formerly Ballast Research) in 2022, she was a Senior Strategy Associate at EMC Research, where she conducted research for political campaigns, government agencies, and corporate clients. She also worked on state government campaigns in Ohio and served as a legislative aide in both the Ohio House and Senate, advising policymakers on healthcare, taxation, and workforce development.
Greta holds a MA in Economics from Youngstown State University, as well as a BA in Economics and Political Science. Outside of work, she enjoys traveling and exploring new places—often with her dog, Winki.